Let's read a magazine

A touch to learn and discover with Timbuktu, first iPad magazine for kids

Learning, discovering… touching. There is a huge opportunity in the intersection between tablet computers and education: two young Italian entrepreneurs decided to explore it, launching Timbuktu, first News magazine for children on the iPad. Their mission is creating  editorial programs on touch screen for kids, for educators and parents too. Being next generation of educational publishing, using technologies as an instrument for imagination and discovery of the world.

“By 2015 we will have 40 titles plus the magazine in six languages, addressing also the Asian markets with a Chinese and a Japanese version” said Elena Favilli, journalist who studied at Bologna University and Uc Berkeley, Ceo of Timbuktu Labs and Editor in Chief of Timbuktu magazine, unveiling the opening of the iPad magazine on Japanese market in 2012.

Winner of the 2010 Working Capital Telecom Prize, start up competition sponsored by Telecom Italia,  Timbuktu Labs builds cross-platform reading experiences that bring the most advanced methods of education into the publishing market.

The today market of fifty millions tablets, 10 millions of which owned by people with kids, “Will become five times bigger in five years: this means a potential of 50 millions users”, said Francesca Cavallo, Creative Director and co-founder of Timbuktu, which has today users in more than 50 countries.

Timbuktu were among the finalists in the Start up competition at the Mind The Bridge Venture Camp last week in Milan. Where Favilli and Cavallo made an impressive pitch (some excerpts in the video above).